The Indian cosmetic industry has recently gained a hike with the popular demand for a few luxury makeup brands in India. The makeup industry has now become more of a professional world. In a world full of Instagram influencers, both men and women are investing in high-end makeup to get the best out of them. If you are a makeup lover, indeed you would love to keep your knowledge about these brands pretty often. Even if you don’t, this article might give you a wide insight into the luxury makeup brands in India!
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M.A.C
Everyone is crazy about how M.A.C. has one of the best products and most of them are lavishly available in our country. With a professional touch, M.A.C. has been categorized in the list of popular and luxury makeup brands in India. M.A.C generally aims at the population who has focused entirely on the quality of the product and not the price range.
Although M.A.C was initially introduced as the company to produce makeup for makeup artists and models. Eventually, they streamed down to the niche market and are now consumed by a vast population all around the globe.
NYX
Started as the company introduced by a young adult, Tony Ko, who later reshaped her small business into one of the most luxurious makeup brands in India and other countries. It is now ranging among the top cosmetic brands in India, which is used by common people as well as popular celebrities as well.
As an interesting fact, it would be unfair if the origin of the name is not been added here. NYX had been derived from the name of the Greek Goddess Nyx, who is the Goddess of Night.
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Colorbar
Unlike the already-rooted popular luxury brands in India, Colorbar is quite new in the Indian cosmetic industry. However, it did not take much time to make an impact on teens as well as young adults. They have a wide range of cosmetics for skin, nails, hair, and face.
They have been recognized with awards like the Femina Beauty Award and also Retailer of the Year Award, in the year 2017 for their outstanding products.
Avon
Very much popular especially among the women section of India because of their employment opportunities. Besides that, they also produce numerous beauty, skincare, and other wellness products. For the penetration pricing strategy, it gained popularity within no time after it had made its space as one of the luxury makeup brands in India.
Clinique
When beauty is being focused from within, people seek products that have clinical recommendations. Clinique is one of the luxury makeup brands in India which provides the facility to consult your dermatologist before you select your product. It has products that high-end target audience, but comes with results that are dermatological-recommended.
Revlon
One of the important milestones in the makeup industry all over the world, Revlon made its introduction back in the year 1932. The USP of Revlon is that it claims to be cruelty-free as not even a single product from the company has been tested on any animals. This company had a great impact when other luxury beauty brands were only in their initial stages.
However, because of the increasing competitors, this company is no more the ruling luxury makeup brand in India. But they still hold value in their product quality, which has not been compromised for ages.
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The Balm Cosmetics
Another one in the list of luxury makeup brands in India, The Balm Cosmetics is also known for being cruelty-free and also comes with no paraben in their product. This ensures that the product quality is no doubt something to rely on. The most popular products are bronzers, contours, highlighters, and blush powders. These are also available as top makeup brands in India.
P.A.C
P.A.C cosmetics has recently gained popularity with a lot of influencers that are using it for their makeup purposes. One can find the unique product ranges that they have is different from most of the luxury makeup brands in India. Besides, they claim not to infuse any heavy metal in their product as well as are cruelty-free too.
The Body Shop
Body Shop has a different shade altogether in the Indian cosmetic industry. One can feel the difference in overall packaging as well as the product that they consume. They claim to have nature infused in all of their produce. Apart from makeup, they also sell toiletries which have a really nice reviews received from all around the world.
Manish Malhotra
Popular fashion designer Manish Malhotra has recently launched makeup products that have already received honors and recognition from all around the world. Within no time, this has become one of the luxury makeup brands in India with Indian origin. They also claim to produce cruelty-free techniques for testing their makeup.
Conclusion
All these luxury makeup brands in India are popular as well as trusted ones. One can use various products from all these brands and can hand on their own experience. It is because not every product might suit everyone. But the Indian makeup industry is on the verge of steep growth, which will bring in more competitors in the near future.
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